Artificial Intelligence in media
Our client, a public company providing a broad range of media services, want to improve the user experience of their online platform. In order to do so, they request Datashift to implement a recommendation engine on their website using all available historical data and content metadata to predict which content will be of interest to an individual user.
Continuous Medical Education
In order to help pharmaceutical companies understand how new digital content is being used by their target audience, our client needs an easy way to map out how healthcare professionals engage with this content and how this impacts their way of work. At the same time, this information should deliver the insights that help our client to maximize the quality of their digital products and services.
Fast-growing international retail
An international retailer asked us to take over their current BI system because the internal stakeholders had lost confidence in that system. Not only proved their BI system to be far too complex to use, it also contained a lot of erroneous data. As our client rightfully expected their BI system to provide them with dependable business essentials, a change was clearly needed.