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How to build a churn prediction model that actually works

Building a churn prediction model is easy. The hard part is making it actionable. With this approach you’ll retain only your valuable customers that are about to churn, with a personalized retention action at the right time.

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5 ways to leverage your existing data with minimal effort

Do most data blogs make you feel like everything you should do is expensive, time consuming and requires complex skills? Well, this blog is different. Here are 5 practical recommendations (in no particular order) to leverage your existing business data with less effort than you think.

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How to auto scale your Azure SQL database in Azure Data Factory

One of the advantages of running databases on Azure SQL Database is the ability to dynamically manage them to adapt to changing workload demands. Autoscaling databases is the most cost effective way to increase performance of data operations. In this guide we'll show you how to auto scale your database using Azure Data Factory.

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5 essential ingredients of a successful data strategy

Many organizations struggle with ongoing data issues and are missing the opportunity to use data as a means to profoundly impact their business. What's usually missing is a comprehensive data strategy. Let's have a look at the 5 ingredients a successful long-term data strategy can't do without.

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